Job Title: SEO Specialist
Location: Remote, United Kingdom
Job Type: Full-Time, Work from Home
Company Overview:
Luxury Garments Ltd. is a thriving e-commerce company specializing in high-end fashion and luxury apparel. We are seeking a skilled SEO Specialist to join our remote team in the United Kingdom. As an SEO Specialist at Luxury Garments Ltd., you will be responsible for optimizing our online presence, driving organic traffic, and enhancing our brand visibility.
Job Responsibilities:
As an SEO Specialist at Luxury Garments Ltd., your responsibilities will include:
- Keyword Research and Analysis:
- Conduct thorough keyword research to identify high-impact search terms.
- Analyze keyword trends and competition to inform content and optimization strategies.
- On-Page Optimization:
- Optimize website content, metadata, and HTML tags for search engines.
- Implement best practices for title tags, meta descriptions, and header tags.
- Content Strategy:
- Collaborate with the content team to create SEO-friendly content that resonates with our target audience.
- Develop a content calendar and ensure content is optimized for search engines.
- Technical SEO:
- Identify and resolve technical issues that impact website performance and search engine visibility.
- Optimize site speed, mobile-friendliness, and site structure.
- Link Building:
- Plan and execute effective link-building strategies to enhance domain authority.
- Monitor backlinks for quality and relevance.
- Local SEO (if applicable):
- Optimize local listings and ensure accurate NAP (Name, Address, Phone Number) information.
- Encourage customer reviews and ratings on relevant platforms.
- Monitoring and Reporting:
- Monitor website traffic, keyword rankings, and other SEO KPIs.
- Generate regular reports and analyze data to track progress and make data-driven decisions.
- Competitor Analysis:
- Analyze competitor SEO strategies to identify opportunities and trends.
- Adjust our SEO approach to gain a competitive advantage.
- Algorithm Updates:
- Stay up to date with search engine algorithm changes and industry trends.
- Adapt strategies to ensure ongoing visibility and compliance.
- Collaboration:
- Work closely with cross-functional teams, including marketing, web development, and content, to align SEO efforts with business goals.
Qualifications:
- Proven experience as an SEO Specialist with a strong understanding of SEO best practices.
- Proficiency in SEO tools and analytics platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration abilities.
- Ability to work independently and remotely.
Salary Range: £28,000 to £40,000 per year
Benefits:
- Competitive salary within the specified range.
- Flexible work hours and a remote-friendly work environment.
- Opportunities for professional development and growth within the company.
- Be part of a dynamic team in the luxury fashion industry.
If you are an experienced SEO Specialist with a passion for optimizing websites and driving organic traffic, we encourage you to apply. Join us in enhancing the online presence of Luxury Garments Ltd. and expanding our brand visibility.